Latitia Kung | Go-To-Market & Growth Advisory for Luxury & Tech
WHO
Latitia KungSenior Business Executive | Growth & Partnerships Leader | AI & Technology AdvisorLatitia is a senior executive with a global track record in scaling businesses, driving commercial growth, and enabling digital transformation. She brings unique expertise at the crossroads of luxury, consumer industries, and technology, advising startups and established companies on how to leverage AI and Agentic AI for competitive advantage.Her career highlights include leading international market entries, securing multimillion-pound partnerships, and transforming commercial strategies that deliver measurable and sustainable results. With experience spanning luxury groups, global consumer brands, and technology ventures, she combines strategic vision with executional discipline.Latitia is a sought-after speaker and educator, sharing her insights at the London Chief Innovation Officer Summit (Keynote Speaker), EADA Business School (MBA in Innovation & eCommerce), Central Saint Martins (Luxury Business), and Coventry University (Luxury Marketing & Retail Innovation).She holds a Global MBA in Strategy from Edinburgh Business School, complemented by executive education through the Stanford GSB and London Business School alumni networks.
Strategic Visionary | Growth Driver | Deal Closer
WHAT
Latitia advises companies on how to accelerate growth by combining commercial excellence with AI-enabled strategies.Go-to-Market Strategy & Partnerships: Built and executed market strategies that secured multimillion-pound contracts, established high-value partnerships, and opened new markets across APAC, EMEA, and the U.S. for tech startups in travel, supply chain, and education.Revenue Growth & Market Expansion: Increased ARR by $10M annually, and generated £1.2M in sales revenue within six months of launching new sales channels for a global luxury brand.Digital & Business Transformation: Led digital programs that optimized omnichannel sales, achieving a 35% increase in digital sales and generating $300M annually for a global luxury leader.Investment & Scale Leadership: Secured over £30M in deals and funding rounds, supporting startups to scale operations, commercialize technologies, and expand their market presence.Agentic AI in Strategic Revenue Management: Pioneering the application of Agentic AI to deal-making, partnerships, and SRM, enabling businesses to optimize pricing, promotions, and trade terms with intelligent, adaptive systems.
No fluff—just actionable strategy that delivers measurable results.
WHAT NEXT
Latitia partners with leaders who want to translate strategy into results. She is known for her clarity, commercial acumen, and ability to turn emerging technology into revenue impact.Go-to-Market Strategy: Designing launch strategies that align products with the right markets, channels, and customers for long-term adoption.Market Entry & Expansion: Providing strategic roadmaps to navigate risks and accelerate international growth.Business Development & Partnerships: Building alliances that unlock new revenue streams and competitive advantage.Advisory on Demand: Delivering concise, practical advice on AI commercialization, fundraising, and pitch strategy.Agentic AI for SRM: Embedding AI into commercial and revenue systems to drive smarter, faster, and more profitable decisions.Commercial strategy meets AI innovation—delivering growth that lasts.
©2025 LATITIA KUNG